Kreuther Handcrafted Chocolate

Opportunity

The Company’s business model is based upon Chef Kreuther and Chef Aumont’s experience combined with multi-faceted revenue models. The marketing and public relations initiatives will target four specific areas— online sales, corporate gifting, wholesale and an initial retail store or kiosk concept.

Online sales will have a targeted approach through search engine optimization, where companies are hired to create industry/brand-specific key word algorithms on the Internet for individuals who search for anything specific or generally related to the KHC brand on the web. Focused advertising on select chocolate, dessert, candy and holiday purchasing websites as well as larger sites such as Amazon will be part of the annual marketing campaign.

Corporate and wholesale will be built through existing relationships of Chef Aumont, Chef Kreuther, KHC brand recognition, existing customers and related press. The Company will also initiate discussions to create partnerships with high-end brands, including department store brands, where select offerings will be prepackaged and available for purchase at the partner’s retail locations.

The Company plans to open one or more retail locations in the future. The design and packaging will be aimed at building brand awareness. Packaging is one of the most important aspects of this retail concept. KHC’s packaging is made of superior quality, is attractive, recognizable and unique, as it exemplifies the high-end product, the expertise involved and the level of excellence the brand represents and maintains. The continued investment into the boxes, bags and other packaging will create long-term growth and awareness, creating recognition with a signature appearance, and as the brand builds, the logo, pattern and color will become a known entity in the minds of consumers.

Products

KHC produces hand-crafted artisanal chocolates, taking inspiration from the cosmopolitan spirit of New York City. It is the city itself that often provides inspiration for complex, multi-layered chocolate stories, like the mango Aleppo and passion fruit bonbon, recalling the Mexican popsicles sold by street vendors. Because the KHC team is surrounded by every culture, every cuisine, it is exposed to unique culinary traditions from all over the world. In showcasing these flavors, the KHC team is conscious of respecting their origins and blending them with complementary ingredients to create complex and distinctive tasting experiences. When the team begins creating a new flavor, it starts with telling a story and evoking a specific feeling through the medium of chocolate. The KHC team carefully selects ingredients, like pistachios from the San Biagio region of Sicily, or a green tea reminiscent of fragrances used to perfume a hammam, a Turkish bath. The chocolate bean has a story too—the terroir, the people who grew it, who harvested it, the amount of time it was roasted for—these are all parts to the story. The ultimate goal is to craft the best chocolate in New York and around the world. Flavors include: horchata, gingerbread, salted butter caramel, carrot cake, honey saffron, peanut beer pretzel, Mexican hot chocolate, pumpkin sesame mole, black forest, grape gin & tonic, kiwi lemongrass, pine nut sesame, bourbon pecan pie and cherry cola & vanilla.